Ford’s recognition as America’s most iconic company shows that brand longevity comes from clarity, trust, and consistency. Strong brands don’t chase trends—they earn their place in culture over time.

Our professional, turnkey podcast studio in Metro Detroit is designed for more than just podcasts. Located in Troy, it’s a fully equipped content creation space with high-resolution cameras, clean audio, fixed lighting, and multiple backdrops. Whether you’re producing interviews, branded reels, or corporate videos, we remove the friction so you can focus on storytelling and strategy.

Make The Turn is proud to welcome Carly Smith as our new Marketing Partnerships Manager. With a strong background in communication, digital marketing, and partnership development, Carly will play a key role in expanding our presence across Metro Detroit and deepening the relationships that drive our mission forward

Your competition is gaining ground while you're still deciding which digital marketing services to choose. In today's hyper-competitive Michigan market, from Troy's thriving business district to Royal Oak's bustling commercial corridors, the right marketing company partnership isn't just beneficial: it's survival. Business owners across Metro Detroit are facing a critical decision point: invest in professional digital marketing services or watch potential customers slip away

Your website is your digital storefront, and in competitive markets like Metro Detroit, first impressions can make or break your business. 78% of potential customers will leave your website within 15 seconds if they encounter design issues that frustrate them. Whether you're a Birmingham restaurant, Troy-based service company, or Royal Oak retail business, these seven critical website mistakes could be costing you thousands of dollars in lost revenue every month. The busines

The search landscape is fracturing right before our eyes. While Michigan business owners have spent years mastering Google's algorithms, SearchGPT has quietly emerged as a game-changing force that's reshaping how customers discover and evaluate businesses. The question isn't whether you should abandon Google: it's how quickly you can position your business to dominate both platforms before your competitors catch on. Here's the reality: Google still drives 93% of search traff

Boost your Warren, Michigan business with proven local SEO strategies. From optimizing Warren‑specific keywords and Google Business Profiles to publishing localized content and building high‑quality backlinks, strong SEO helps you rank higher, attract qualified leads, and grow long‑term visibility across Metro Detroit.

Working with professional athletes requires a unique combination of preparation, experience, and composure. Brands need a content partner that can navigate tight schedules, collaborate professionally with talent, and deliver high-quality production under pressure. Over the years, Make The Turn has become a trusted resource for companies and organizations producing content alongside pro athletes , helping them bring campaigns, spokesperson materials, charity initiatives, and e

Your Michigan business is at a crossroads. While you're still investing in traditional advertising methods, your competitors are quietly capturing 155% more leads using vertical video advertising. The "TikTok-ization" of social media platforms isn't just a trend: it's a complete transformation of how consumers discover and engage with businesses. Every major platform has pivoted to prioritize vertical video content. Instagram Reels, YouTube Shorts, Facebook Stories, LinkedI

We’re thrilled to welcome Allison Taiariol to the Make The Turn team as our new Marketing Operations Manager. With a strong background in marketing, communications, and client support, Allison brings the perfect blend of creativity and organization to help elevate our workflow, partnerships, and studio operations.

Your competition in Royal Oak, Birmingham, Troy, and Warren isn't just down the street anymore: they're dominating Google searches while you're struggling to get found online. The digital marketing landscape has shifted dramatically in 2025 , and Metro Detroit businesses that haven't adapted their SEO and PPC strategies are becoming invisible to their ideal customers. Here's the reality: 73% of local searches result in a store visit within 24 hours , yet most businesses in Me

The advertising landscape has fundamentally shifted, and Michigan businesses clinging to traditional advertising methods are watching their competitors capture leads at rates they can't match. In 2025, vertical video advertising isn't just an emerging trend: it's become the definitive standard for lead generation, with companies across the Great Lakes State reporting conversion rates that make traditional advertising look obsolete. The numbers don't lie: searches for "short

Picture this: It's Q2 2025 and your competitor just launched a polished podcast and video series that makes them look like the market leader. In a feed where broadcast-quality is now the standard, “good enough” content is invisible. If your brand doesn’t sound and look studio‑grade, you’re falling behind before the meeting starts. In Metro Detroit, the question isn’t if you’ll produce professional content—it’s where. For podcast recording, video production, and full content s

Rent a fully equipped video and podcast studio in Troy, Michigan—ideal for creators and businesses across Metro Detroit. With green screen capabilities, pro lighting, multi-camera setups, and production support, our studio is built for high-quality content creation.

The 2025 TikTok Creator Summit revealed one undeniable truth: authenticity and creativity are the new performance edge. Here’s what we learned from the world’s top creators — and how it connects to the Make The Turn mindset of mastery, purpose, and growth.

Metro Detroit businesses need more than a pretty website—they need one that performs. From SEO and UX to real-time analytics, this playbook shows how Make The Turn builds lead-generating sites that convert. Featuring a Belle Isle Golf case study.

Make The Turn is expanding—and we’re hiring a Digital Marketing Account Executive to help drive client success through strategy, creativity, and collaboration. If you're passionate about marketing, thrive in fast-paced environments, and love building relationships, this is your chance to join a team that blends purpose-driven campaigns with measurable results.

Is your content strategy stuck in 2023? Discover the new standard for digital dominance. This blueprint reveals how AI—from Predictive Analytics to Hyper-Personalization—is revolutionizing content creation marketing agency efforts in 2026. Learn implementation tips from founders Mike Sullivan and Kyle Bogenschutz, and see how leveraging AI in digital marketing delivered a 75% increase in qualified leads for one client.

Looking to create standout video content in Metro Detroit? Our professional studio in Troy, Michigan is built for creators, businesses, and marketing teams who demand quality. With green screen capabilities, 4K cameras, pro lighting, and full production support, we help you craft podcasts, commercials, and social media videos that convert. Book your session today and bring your vision to life—efficiently, professionally, and with impact.

Is your website built to win in the competitive Southeast Michigan market? We outline the conversion-first framework required to turn visitors into qualified leads. This blueprint covers non-negotiable steps like Mobile-First Design, Local Keyword Strategy (targeting terms like 'plumbing repair Southfield'), and Conversion Path Design. See how this strategy delivered 410 visits/month and a 2.9% Conversion Rate for our landscaping partner.