We’re excited to share that Make The Turn recently had the opportunity to work on a video campaign with Detroit Lions QB Jared Goff.
This project came to life thanks to our great friends and partners at Lineage, who brought us on board to handle on-site video production at the Detroit Lions' practice facility.
Being part of such an exciting campaign called Touchdowns For Good alongside a star athlete like Jared Goff was an incredible experience for our team, and we’re thrilled with how everything turned out.
The campaign itself is focused on the amazing work of the Lineage Foundation for Good, which is dedicated to donating meals to those in need. The initiative ties directly to Goff’s on-field performance. For every touchdown Goff scores on the road, 1,000 meals are donated to the community in that city.
As Jared Goff says, “This partnership with the Lineage Foundation For Good is an amazing opportunity allowing us to turn on-field achievements into meaningful opportunities for those around the country.”
We had the chance to film with Jared about this initiative and capture valuable content that Lineage has used to edit and create a standout campaign. From interviews to behind-the-scenes footage at the practice facility, our goal was to help bring the message to life while showcasing the impact of this partnership.
George Fox, our Director of Media, who was on-site filming, shared his thoughts: “It was a fantastic experience working with Lineage and Jared Goff. The professionalism and efficiency on set made for a smooth shoot, and it was clear everyone was passionate about the cause. I was especially impressed with the final product that Lineage edited and published for the campaign.”
At Make The Turn, we are passionate about creating impactful content that not only serves the immediate goals of our clients but also resonates deeply with audiences. This collaboration was a perfect example of using creative storytelling to make a difference, and we’re proud to have been a part of it.
Mike Sullivan, Founder/CEO of Make The Turn, added, “A big thank you to Chris Phelps at Lineage who brought this opportunity to us. We love working on impactful projects and initiatives like this. On another note, as always, we appreciate clients trusting us to execute such high-profile projects and influencers. We pride ourselves on delivering for the client and directing a very professional and also fun setting for everyone.”
We look forward to sharing more projects like this in the future and continuing to work with amazing partners like Lineage to create campaigns that matter!
Comments